RACISM STILL RIFE IN BRAZIL'S ROLE MODELS

Brazil, home of sun, sea and catwalks! However as this challenging report shows beneath the glitz and glamour of Brazil's most famous export lies a darker world of racism and segregation.

Brazil has the second largest black population on Earth but an obsession with lighter-skinned models is putting darker Brazilians off modelling. Caroline and her friend Aline are aspiring models, eager for a life of glamour. But Aline is one of the only 10 people out of 200 at a modelling convention who would call themselves black. "There are more openings for white models", one model explains. "Brazil is hiding what it thinks is not beautiful enough." District Attorney Deborah Affonso says the problem is economics. Brands don't want people representing them who are "seen as having no spending power". However, a recent 8% increase in the catwalk quota agreement for black models is a step in the right direction to finding a "Brazilian beauty with a real Brazilian face."

Produced By SBS. Ref - 4937 / Journeyman Pictures

Related Podcasts

The developed world holds up the ideals of capitalism, democracy and political rights for all. Those in emerging markets often don't have that luxury. In this powerful talk,...

On a market day in the Bwa village of Boni, in central Burkina Faso, West Africa a group of masks perform, including the great plank masks called 'nwantantay', the leper, hyena, dwarf, antelope,...

HARDtalk speaks to one of Africa's greatest living writers, Ngugi Wa Thiong'o. Tipped to win the Nobel prize for literature, he decided years ago not to write novels in English but in Gikuyu, his...

By Journeyman Pictures

For African migrants Libya used to be a Mecca: a place to find work or get access to Europe. But now the workers who come here are trapped in the political, economic and social chaos engulfing the...

Pages

Graphic Design by Ishmael Annobil /  Web Development by Ruzanna Hovasapyan